ecobly blog

CleanFlame credits ecobly membership for sales boost

 I sincerely thank Kory Hamman for his gracious words about ecobly and wish him and his company more flaming success!

"I would like to thank Ecobly for the wonderful service and promotional products that we have received. We placed the Ecobly logo on our product box and it has helped with our sales growth of 426% this last year. We have received many positive comments from our customers about Ecobly and the use of the logo on our box. Thank you Ecobly.

Sincerely,


Kory Hamman
CleanFlame, CEO"

- Find Thousands of Guilt-free, Locally Made Products at ecobly.com --

You can shop to support the U.S. economy and still be gentle to the earth. Easily find locally made, green products with the ecobly directory. Companies that qualify for the ecobly label sell "made in the U.S." products made with U.S. materials. 

 "Not only are these companies not harming the planet, they are actually restorative - providing benefits," said Kathleen Ridihalgh, president of ecobly.com. "Ecobly is the only verification company focused on sustainable products made of a mostly U.S. supply chain. Shopping from ecobly companies is guilt-free."

 

Ecobly companies source their materials sustainably from our landfills, recycling programs, organic farms and other creative sources to make products for our every need. This hat from Lao Hats is an example of a gorgeous piece made from discarded coats. No questionable imports here.

In my day job at the Sierra Club, I had the privilege of organizing a 2000+ rally in Seattle to support the Environmental Protection Agency's finding that global warming pollution is a danger to our health and well being. It was thrilling to see people of all walks of life -- toddlers and their concerned moms, junior high schoolers, college activists, doctors, lawyers, native americans -- all come out to say, "Yes, our federal government is taking on this enormous challenge, thank you!"

 Ecobly companies make a difference every day by producing green goods here in the U.S. and giving us a choice for low carbon products.

You can watch me riling up the crowd on stage with the children, for whom everything is at stake: YouTube Clip

I can take criticism (gulp) - I can, really! So, when I got Walt's email titled, "what good is this?" I gave it a lot of thought. Maybe some other users have this question as well, so I figured I'd let you all in on the answer. Finding companies that meet the ecobly qualifications -- manufacturing goods sustainably, with local, green materials -- is a challenge, and I welcome your help!

Here's what he asked:

 "I joined ecobly this morning because I read about you in Waste & Recycling News. I wanted to see what you are about. I searched for car battery, not found, I tried beer, nothing, bread, nada, clothes, same thing, nothing found, swim suit, nope. You mean to tell me there is no american, local bread in my zip code?"

I met Richard Seireeni in the basement of the Elliot Bay Bookstore in Seattle. He'd just taken us on a PowerPoint trip through The Gort Cloud (Chelsea Green Publishing, 2008) - his book describing the ad hoc communications web that constitutes much of green marketing.

 I felt inspired and relieved after hearing from him and, subsequently, reading the book. Inspired because the book outlines 20 sustainable companies that have become remarkable successes -- I can envision myself among them someday! As a group, these entrepreneurs broke many rules, failed, tried again and succeeded.

I felt relieved because the random, mitochondrial nature of the Gort cloud mirrored my own chaotic marketing plan. And maybe that's OK. And also because he was accompanied at the book reading by his 8-year-old son, who helped coach him through some of the presentation. I see he also is balancing family and a life's work.

I highly recommend this book for you, the ecobly entrepreneur, to help you create a revolution by running your sustainable business (read my previous blog about some GreenFest revolutionaries).

The companies in Seireeni's book have paved the way for green business in America, but by making "green" profitable, they've also ushered in the greenwashers and hucksters.

Recyclers and manufacturers now know the ecobly story. Here are some fascinating excerpts:

"You won't find "Ecobly" in a dictionary but in a few mouse clicks you connect to a virtual site designed to be a national directory linking customers with green products such as toys, furniture and home decor made close to their homes."

 "One of the reasons that having the Ecobly verification on a company's advertising is so important, it gives consumers another factor to think about when they are making a decision...They may be paying a little bit more for something but they know it's going right back into their own community. Third-party verification is very valuable when consumers are making their decision."

I know, you don't know what to have for dinner tonight - but here I am to put a bug in your ear to think about your Mom. How nice to have some time to think about getting her something special, and not (just) pick up flowers that morning. Plus, if you order something online early, you can save on shipping!

 With that kind of time, you can do some "slow shopping."

Find a company in your town or state that makes the perfect little something for her. Visit their website -- or even the shop itself! Give her a gift with a tiny carbon footprint,  made locally, and filled with love.

Read about us on the NW Source shopping website! We are their "daily find."

 Find local, earth-friendly stores at new online directory Ecobly.com 

 

"This is a revolution!"

 That's what I kept hearing from vendors at GreenFest yesterday -- an inspired group of creators who are figuring out how to make amazing products from our trash-stream. That's right -- some of the best green stuff goes beyond the curb and finds great raw materials in the trash bin.

 I really enjoyed speaking with these entrepreneurs. Instead of the gloom and doom economics I hear on the talking head news shows, these business people were brimming with excitement and optimism! Must be because studies show that despite the economic problems, green products are still going strong, and there is renewed interest in products Made Locally.

Ecobly welcomes another inventive member - CleanFlame, makers of the earth-friendly firelog. Want a cozy fire, inside or out? The CleanFlame logs are one great way to get all the warmth, without the pollution.

 CleanFlame logs are made from grocery boxes that are not recyclable because they are coated with wax. Born in Oroville, California,  the company collects grocery boxes from local retailers. According to its website:

More than 1.5 million new wax-coated boxes are produced each day in the U.S. for the purpose of shipping ice-packed produce to grocers and the food service industry. ...approximately 95% of the 660,000 tons produced each year were hauled to our overflowing landfills. Fortunately, two earth-friendly inventors recognized that high-quality food-grade wax-coated cardboard would make a HOT-BURNING SUPER-CLEAN fuel source! CleanFlame logs are truly earth-friendly products that save trees, landfills, and air quality. They do not contain diesel sludge wax (the common ingredient in most manufactured firelogs).